Work
Distinctive by design. Built to work. I bring a designer’s eye to brands and digital products—and the ability to take them from first idea to release.
Product & web
Copus
I co-founded Copus and shaped its interfaces as it grew to 70,000+ monthly active users. My role expanded from UI design to AI-assisted development, QA, and release across web, PWA, and Android.
Product design · AI-assisted development
CannaFarms
I owned the website design from wireframes to the final prototype, presented each phase to the client, and developed photography direction for the medical cannabis shopping experience.
UX/UI · Art direction
Nescafé
I contributed strategy, UX/UI, and tested prototypes for a personalized coffee-shopping concept, connecting product recommendations with a pop-up experience.
UX/UI · Strategy · Prototyping
Tuliptable
I created the brand identity, product photography, and e-commerce design, then worked with the team through launch and ongoing improvements. The business reported 500k in monthly sales within its first year.
Branding · UX/UI · Art directionBrand & visual
Devhaus
I developed the visual identity and brand book with a strategy and marketing team, translating an education technology brand’s positioning into a coherent visual system.
Visual identity · Brand guidelines
Artihood
I led a two-month branding project from client pitch and research to strategy, visual identity, and final guidelines, coordinating specialists and creating the visual design independently.
Brand strategy · Visual identity
New Star
I led a two-month rebrand from client discovery and strategy to the complete visual identity and brand guidelines, preparing a New York wholesaler for direct-to-consumer sales.
Brand strategy · Visual identityResearch & concepts
Space, People, & Pandemics
I completed a master’s thesis investigating how social distancing changes social interaction and urban space, building the research foundation for my AT LANTIS concept.
Design research · Social interaction
AT LANTIS
I translated my thesis research into a speculative community concept, developing the housing and shared-resource model, illustrations, and community-app design.
Concept design · Illustration · UX/UI
Urban Dérive
I contributed field research and interviews in Victoria, Romania, and helped translate local perspectives into an interactive exhibition shown in Cluj in 2019.
Field research · Interactive exhibition
Santa-Clara
I collaborated on a rural-camp service concept during a one-week field project, connecting urban children with local villagers, nature, and traditional knowledge.
Community research · Concept design